How do I get rid of random redirections

When browsing, I sometimes get random redirections to websites claiming my device has viruses, and that I need to click a link to get rid of those. They also make my phone vibrate, and the back button gets me nowhere, I am stuck to the page. Somes sites I get redirected to include : - paly.google.com.store.apps.seebestpossible.com/findvirusfrcdnew - androidmarketstore.co/of/dus.php - yeah.youmadethedeal.com/mobiledirect/?aid=62079&uid=219 - ... So my questions are : - What's causing this ? - How do I make it stop ? - What can I do to prevent this from happening again ? Additional info : - I am using Chrome - The phone is rooted - Using android 5.0.2